Content Strategy – The secret sauce to successful marketing.
Marketing campaigns fall flat without a strategy. You may have an idea of what you want to do, but making all the content work together is the secret behind successful campaigns, web content or any communication you share with your audience. As a former magazine and website editor, making content work in multiple ways became a way of life. Acting as your content strategist, I help you map out the best path for your content and marketing success.
Copywriting – Already have a project in mind? I give you right-to-the-point copy that hits your target.
Articles, press releases, media kits, brochures, direct mail postcards and flyers, event materials, sales sheets, newsletters, ads, website copy, e-newsletters, marketing materials, reports, resumes, e-books, whitepapers, case studies, presentations, taglines, headlines and more.
Concepts – Not sure what your content needs are? No problem.
I don’t just write, I consult with you to determine the best way to get your message to your target.
Editing – A misunderstood, but serious specialty. I get your copy to the point.
Contrary to popular belief, editors don’t just check for grammar, spelling and punctuation. An expert editor finds holes, fact checks and works on the tone and voice of the copy. I can help you cull copy you’ve pulled from other sources or written yourself and get it right to the point. In addition, I provide proofreading services on the fly.